SOCIAL media has the tendency to distort people's views of the world. What should have been proactive, positive conversations about the future of football in the Wimmera have turned pretty damn nasty. Keyboard warriors are real - and they're out in force.
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Lopsided results are hardly new. But a conversation about football's future stepped up a level after Great Western defeated Ararat Eagles by 509 points on July 20. It wasn't a record, but it added to a challenging period for the Eagles. They held their heads high, while the Lions copped flak - including an abusive phone call to the football manager's own home and barrages on social media questioning their morals. The reality was the Lions showed a great respect to the Eagles as they left the field, standing in a guard of honour and shouting the beers post-match.
It came weeks after the Eagles forfeited to Tatyoon when six players arrived to play.
Laharum's 312-point loss to Harrow-Balmoral at the weekend - the biggest loss in the Horsham District league in 10 years - also prompted conversation after the Demons' chairman suggested a mercy rule or division strategy to even the competition. What played out - again, on social media - was attacks towards players; and attacks towards this masthead for its reporting integrity.
The reaction to that story has been significant - and not for the right reasons. A genuine conversation shouldn't be denigrated by social media spite. Stick to the facts.
Instead of criticising a clubman for looking to options about an issue facing Wimmera football, let it open a wider conversation about longevity of the game.
Instead of criticising a reporter for doing their job - that being, reporting the facts to inform, educate or entertain readers - engage with the media to continue a productive discussion. Despite claims this week, this masthead does not embellish issues or chase a headline for a reaction - it responsibly reflects what people are, and should be, talking about.
Let's focus on the actual issue at hand - the longevity and viability of country football in the Wimmera - so we have a game to play, celebrate and watch into the future.
Jessica Grimble, editor