Almost 20 new stores will debut at a reinvigorated Haven Market on Saturday.
The market is returning with 50 stalls in action, a significant increase on the 27 at the last market in July.
Among the new shopfronts will be Dylan Fulton's SHOPTHIS Horsham.
Mr Fulton launched his garden and home decor business in July, but has been conducting business strictly online due to COVID restrictions.
He said he was ecstatic to have a stall at Saturday's market.
"I was absolutely beside myself when I heard it was going ahead," he said.
"We're doing reasonably well online, but I just want to get out there and let people see what we're doing.
"We're really excited for the locals to see the produce.
"We are so pumped. It's going to be good."
Haven Market coordinator Sue Exell said it was exciting to have so many new store-holders at the market.
She said the increase in stores could be related to the hobbies and business ventures crafted during the lockdown period.
"I think people have been doing a lot of home-craft during the lockdown, or propagating seeds, and they want to sell them," she said.
"We've got the green light from council to go ahead and I think people are really excited to get back out there again."
The market runs on Saturday from 9am to 1pm.
Mrs Exell was also hopeful the Wimmera community was itching to get out of the house and visit the market upon its return.
"It's a really social market. People really love the chance just to get out and say g'day," she said.
"It was really busy at the July market. We had a lot of people come and even though we only had 27 stores, they all said they had pretty much their best day ever.
"Hopefully we can see something similar this time."
Mrs Exell also implored people to continue to obey distancing and COVID-related hygiene precautions on Saturday.
"We're really encouraging people to do the right thing. Wear masks, don't congregate in big groups and keep moving through the market," she said.
"Hopefully people can keep doing the right thing."
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